Helvy
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HOW WE COMPARE · FORTH
Forth (Forth With Life) is an established UK finger-prick tester with an app and a subscription model, marketed across general wellness, women's health and sports performance. Helvy is a curated five-panel programme that reads every marker against optimal ranges in plain English and ends in a supplement plan. Both ship from UK laboratories.
APP-LED vs ROUTED
01Forth's value sits in the tracking app and the subscription cadence. Helvy's value sits in the plain-English interpretation and the supplement protocol.
CATALOGUE
02Forth offers a broad menu across wellness, women's health and sports performance. Helvy ships five curated panels, each tuned to one question.
OUTPUT
03Forth delivers biomarker readouts and trends in its app. Helvy explains every marker in plain English against published optimal ranges.
ROUTING
04Forth tracks markers over time on a subscription cadence. Helvy routes the biomarker pattern into a Plan-level supplement protocol.
POSITIONING
Forth is an established UK finger-prick testing brand with an app at the centre of the product. The shape is familiar: a finger-prick kit arrives, the customer collects the sample and posts it back, the lab processes it, and the results land in the Forth app with trends over time. Forth offers one-off tests and a subscription model, and markets a broad catalogue across general wellness, women's health and sports performance. The app and the subscription cadence are the core of the proposition.
The app-led, subscription model suits the customer who wants to track biomarkers over time with an automatic re-test cadence and a clean dashboard. Forth has been in the UK market for a while and the catalogue is broad, with tailored bundles for specific audiences such as athletes or women navigating cycle and menopause questions. For ongoing tracking on a cadence, it is well designed.
Helvy takes the routed-product shape. The output of a Helvy panel is not a tracked datapoint inside an app; it is every marker explained in plain English against an optimal range plus a supplement protocol generated from the biomarker pattern. The catalogue is curated to five panels: Hormone Balance (£99, 5 markers), Complete Male Hormones (£119, 9 markers), General Energy & Wellness (£149, 17 markers), Advanced Heart Health (£159, 13 markers) and Thyroid & Vital Organs (£159, 16 markers). The Helvy Plan layer (£89 a month) handles the supplement routing and the six-month retest cadence.
Both products ship from UK laboratories; Forth advertises UKAS-accredited UK labs, and Helvy uses UKAS-accredited UK laboratories to ISO 15189, the same standard as NHS pathology. The lab work is comparable. The difference is the layer above: Forth is an app-led tracker, Helvy is a routed protocol that ends in a supplement plan. The right choice depends on whether you want tracking and cadence, or results explained in plain English with a plan built on them.
FORTH
Subscription
APP-LED FINGER-PRICK · UK · AS ADVERTISED
HELVY
£99
ENTRY PANEL · HORMONE BALANCE
Side by side
Each row reflects the most representative offering from each provider as advertised on their public site at the verification date below.
| Dimension | Helvy | Forth |
|---|---|---|
| Anchor price | From £99 per panel | One-off or subscription (as advertised) |
| Geography | UK | UK |
| Menu shape | 5 curated panels | Broad catalogue + bundles |
| Plain-English interpretation | Every marker, vs optimal ranges | Biomarker readouts in app |
| Supplement routing | The Helvy Plan | Not advertised as routed |
| Laboratory | UKAS ISO 15189 UK labs | UKAS-accredited UK labs (as advertised) |
| Results timeframe | 5 days | A few days (as advertised) |
| Tracking app | Web results page + PDF | Native app with trends |
| Subscription model | Optional Plan £89/mo | Optional · subscription |
| Methodology transparency | Optimal ranges published, with sources | Reference ranges on report |
HELVY DIFFERENTIATORS
THE LONG VERSION
Forth built an established position in the UK app-led testing space. The flagship is the app that holds the customer's results over time and supports a re-test cadence on a subscription. The catalogue is broad, with bundles tailored to specific audiences such as athletes and women navigating cycle and menopause questions. The subscription model is well-tuned for the customer who wants ongoing testing without thinking about it each time.
The app and the cadence are the strongest pieces of the Forth product. If the question the customer is asking is "can I track my biomarkers over time in a clean app with an automatic re-test cadence", Forth answers yes, and the audience-specific bundles add useful tailoring on top.
The output shape is where Helvy diverges. Forth delivers the biomarker readouts and trends inside the app; the interpretation of what to do is largely the customer's job. Helvy's panels run from 5 markers (Hormone Balance) to 17 markers (General Energy & Wellness) to 60 across the broadest profile combinations. The output is every biomarker explained in plain English against a published optimal range, with the markers that need attention leading the report.
The supplement routing is the second divergence. Forth tracks the markers over time; it does not route the biomarker pattern into a tailored supplement protocol as the product output. Helvy's Plan layer routes supplements from the biomarker pattern: the specific supplements, doses, forms and timing come from what the panel shows. The protocol is the routing.
The interpretation is the third divergence. Forth shows the biomarkers and trends and leaves the reading largely to the customer. Helvy reads each marker against published optimal ranges with sources (NICE CG181, JBS3, Endocrine Society guidance), not just the standard reference ranges, and explains what each result means in plain English. The reading is the wellness output; the biomarkers are the input.
Both products serve a real audience. Forth is the established app-led tracker for the customer who wants an automatic re-test cadence, clean trend visualisation and audience-specific bundles. Helvy is the routed product for the customer who wants results explained in plain English and a supplement protocol. The right choice is which output shape fits the purchasing question.
WHEN FORTH IS THE RIGHT CHOICE
Forth is the right choice if you want to track biomarkers over time in a native app, if you want a subscription that arrives on a cadence, or if you want an audience-specific bundle such as an athlete or women's-health package. Forth is an established UK player with a broad catalogue, and the app-led tracking is a genuine strength for the customer whose priority is the trend over time.
If your starting question is "can I track my markers over time with an app and a re-test cadence", Forth answers it. The subscription model and the tailored bundles are tuned for the customer who wants regular ongoing testing at low friction, with the trend visualisation doing the heavy lifting.
Helvy is not the right choice if a native tracking app is your priority, if you want the lowest-friction subscription cadence above all else, or if you only want biomarker readouts without a plain-English interpretation or a supplement routing layer. For ongoing app-led tracking, an established tracker is the better fit.
FORTH STRENGTHS
Honest framing of where Forth is the better fit. Helvy is not always the right choice; the comparison should answer that honestly.
HELVY STRENGTHS
Where the Helvy programme, with its plain-English results, curated panel set and supplement routing, is the right shape for the purchasing question.
WHEN HELVY IS THE RIGHT CHOICE
Helvy is built for the customer who wants the testing to produce a routed output. The report explains what each marker means in plain English, read against published optimal ranges rather than just the disease thresholds. The supplement protocol routes the biomarker pattern into a specific list of supplements, doses, forms and timing, built only on what the results justify.
The plan is the wedge on this comparison. Forth tracks the markers; Helvy routes the whole panel into a supplement plan. If the question the customer is asking is closer to "what should I actually take, and why" than "can I track my biomarkers in an app", Helvy is the right shape.
Helvy is the routed UK option. Forth is the app-tracked UK option. The lab work is comparable; the layer above the lab work is different. The right choice is which output shape fits the purchasing question.
Made up your mind?
If the plain-English results and the supplement plan are the shape you want over Forth, leave your email and we will tell you the moment booking opens. No spam, one email.
Frequently asked
Order a panel
from £99
FIVE PANELS · FIVE DAYS · UKAS UK LABS
The Hormone Balance panel is the entry point at £99. The General Energy & Wellness panel at £149 is the broadest baseline if you do not know which to pick. The Helvy Plan layer adds the supplement protocol and the six-month retest cadence.
COMPARISON VERIFIED 2026-06-30 · COMPETITOR PRICES AND POSITIONING MAY CHANGE.
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